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In September 2011 Diet Coke launched its “Stay Extraordinary” campaign during the world-renowned Toronto International Film Festival, the second largest in the world. Attracting an audience of film enthusiasts, Diet Coke hosted a Hollywood-themed party at the Hoxton. Leading field marketing agency Mosaic approached mixMotion to create custom visuals that played to a young and sophisticated audience.
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mixMotion produced an animated video for the Public Health Gambling Project, an initiative based out of the Dalla Lana School of Public Health at the University of Toronto. The video is aimed at parents of young people, and chronicles the potential risks that youth can encounter while gambling.

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mixMotion created an original motion graphics video for TD’s annual Senior Management Group conference. The two-minute video sizzle reel featured snippets of broadcast segments and headlines highlighting TD’s successful year in 2011. The conference took place at the Metro Toronto Convention Centre in downtown Toronto, and featured an eighty foot wide screen spanning the entire room. Watch the excerpt below:

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mixMotion created an immersive, multi-display environment for the 2011 LCBO Whisky Rocks event at the Mod Club in Toronto. The festivities were celebrating new products by four Canadian whisky producers. Musical guests included Big Sugar and Divine Brown. mixMotion utilized the imagery from each producer and created customized videos that were shown in a panoramic array around the entire venue.

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mixMotion provided visuals at the annual Labour of Love Labour Day weekend event at The Guvernment and Koolhaus. Visuals were projected inside the large tent outside as well as in the entrance to the Koolhaus. Inside the building our VJs mixed live visuals to a large roster of international DJs including Benny Benassi, Avicii, Crookers, Richie Hawtin and more! [More]

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mixMotion shot a video for Toronto fashion photographers Lily & Lilac during their recent editorial photoshoot titled “The Muse”.  The project featured Canadian supermodel Tara Gill and was published in Dress To Kill magazine.

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Steve Angello and company pulled out all the stops for their 2011 Size Matters Tour. The Guvernment in Toronto was filled to bursting with a sweaty, enthusiastic crowd covered in CO2 smoke and confetti as Steve Angello, Max Vangeli and Mark Oliver kept the energy high all night.  [More]

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mixMotion performed live visuals and created custom content for the Smirnoff Nightlife Exchange in Toronto. The event was the culmination of a year-long campaign by Smirnoff in which musical acts and nightlife culture were exchanged by 14 cities across the globe. Toronto was paired with Bangalore, India and for the night the Munition Factory was transformed with the sights and sounds of an Indian marketplace.  [More]

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