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Jul 2010 15

mixMotion designed and created custom motion graphic visuals for Molson Canadian at the 2010 Canadian Music Week music festival. Molson asked us to combine music-related and Canadian inspired imagery in a nightlife aesthetic to convey their key brand messages.

We provided a full service solution, which included: art direction, storyboard design, VJ remix, editing and production.

Our visuals were on display at over 70 venues across Toronto during the four day event, which featured over 700 Canadian and international performing artists.

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